Where Passion, Wellness and Technology Converge.
BUA FIT started in 2020 when founder David Stapleton - ex-tech entrepreneur, FX broker, rugby player and Hyrox athlete - set out to fix a problem he’d lived with for years. As a runner in London, he saw outdoor classes everywhere but no simple way to find or book them. As a fitness and wellness consumer in gyms, he saw talented wellness professionals squeezed by high rents, cornered markets, and clunky admin.
With a background in connecting supply and demand on trading floors, David spotted the parallel instantly. He built BUA FIT to link people with wellness professionals and make booking outdoor classes effortless, while giving trainers a low-cost way to grow their business.
When the pandemic hit, the company pivoted online and discovered something bigger: organisations were struggling to deliver meaningful wellbeing support for employees. Programmes were fragmented, expensive, and time-consuming to manage. BUA FIT saw the opportunity and evolved again - this time to help companies embed wellness directly into their culture.
Today, BUA FIT is a B2B marketplace that delivers tailored workplace wellness programmes and opens new income streams for holistic health professionals.
Our mission: enhance companies to grow and perform at their best through wellness - and empower wellness professionals to succeed.